Experiments with Truth: News

TransCanada gets pranked

Activists across Canada are dressing up like corporate reps in order to disrupt the latest TransCanada pipeline.

TransCanada, the company behind the Keystone XL pipeline, is also building the Energy East pipeline, which would bring Tar Sands oil to the East Coast for export. The company is hosting open houses in cities and towns along the route.

Previously during town halls, community members were able to express their concerns in front of everyone. This time, however, TransCanada changed the format of the meetings and have made them into one-on-one conversations with company representatives. So the activists changed their plans, too.

Local activists are now dressing up like TransCanada reps, with lookalike “SaveCanada” name tags and brochures. And instead of promoting the pipeline, the SaveCanada reps talk about the risks.

It’s classic Yes Men corporate pranking.

More Follow External Link to Elizabeth DiNovella, The Progressive